Pencil Shavings On-air Identity
2014

Pencil Shavings is a video series that showcase the behind-the-scene work and life of the creative talents of Leo Burnett Worldwide. The design aims to give the series an on-air broadcast-like presentation with its own program identity and motion package.

Motion design • On-air identity package

Credit • Agency: Leo Burnett Dept. of Design, The Colonie